Corporate blogging nears maturity August 14, 2009
Posted by Joanna Geary in Uncategorized.Tags: corporate blogging, Gartner, hype cycle, microblogging
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If you’re interested in the adoption of new technology, then it’s worth checking our Gartner’s annual Hype Cycle report.
Here is the graph for 2009:
More on the report can be found on Gartner’s website, but I think it’s interesting that whilst microblogging (such as Twitter) is on the descent to the “trough of disillusionment”, corporate blogging is looking near to mainstream.